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Generate Ad Revenue in a Playful Way

As in previous years, many digital news publishers will continue to focus on generating subscriptions and setting up pay walls for their content. The undisputed number 1 in this area is the "New York Times": By the end of September 2021, 7.6 million paying subscribers had been acquired. The "Washington Post" comes second with 3 million subscribers [...]

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Ranking

The Top 5 in December 2021

We close an exciting year 2021 with a Christmasy topic at top position 🎄 From 27 submissions, the readers of rosenheim24.de were able to choose the most beautiful Christmas lights in the district as their winner. Of course, Corona was also a common topic again. However, we lacked the topic of Sports. Curious: Our customer heute.at had one of the most balanced polls we have ever seen: [...]

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Ranking

The Top 5 in November 2021

Soccer again secured top ranking this month ⚽ They are almost evergreens: soccer and corona, two topics that guarantee high traffic. Hence, it's not really surprising that most successful polls were created for those topics. We welcome two new customers in the ranking: Sky Sport and Klix - congrats on the successful start 🚀 Have fun reading and [...]

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Ranking

The Top 5 in March 2021

Two IPPEN.MEDIA portals made it onto the podium in March, congratulations 💪 The top-ranked polls this month had two topics in common: Corona and football. The "90 minutes" associated with the latter are apparently important to make people forget the pandemic, at least for a short time, which is good. Have fun reading and voting!

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Ranking

The Top 5 in February 2021

Football was played in Israel and we were there 😎 Football dominated February. Soccer sites were active in Israel and Germany and Pinpoll was a part of it. But also Corona and the elections in Germany were frequent topics. The editors of “Futurezone” in Austria got creative, using multimedia polls to determine what cell phone had the better camera. Have fun reading and voting!

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Ranking

The Top 5 in January 2021

For the first time in the ranking: Ippen Media's platform ingame.de ranking first place right away. Gaming is apparently very much asked for at the moment. And with gamers waiting for GTA 6, they voted even more. Corona is still a fix part of the ranking, with two out of five polls in the charts. This year's Super Bowl ranked top five, too, being featured in a poll created by orf.at. Have fun reading and voting!

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Ranking

The Top 5 in December 2020

In cold December, soccer was a rather hot topic. But of course, Corona was still a trending topic. After the first vaccines had arrived, people were interested whether or not to vaccinate, and if there should even be privileges for vaccinated people. Have fun reading and voting!

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Marketing

Ready to Rumble: 5 Tools to Increase Website Engagement Compared

David is 27 years old and works as a Junior Product Manager at "News Digital". He was asked by his superior Laura, 32 years old and the Head of Digital, to evaluate tools to increase website engagement on newsdigital.de. And if such tools could generate subscriptions for paid content, that would be great, since top management has set the goal of winning 150,000 new subscribers by 2023.

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Ranking

The Top 5 in November 2020

Corona is back: Questions about the upcoming vaccination and the behaviour of citizens during a lockdown kept readers busy. Soccer was played again, too. Besides the German Bundesliga, we monitored a lot of traction in Asia this month. Our client there, the AFC, generated millions of votes. Have fun reading and voting!

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Ranking

The Top 5 in October 2020

Deep fake alarm in October! It's nice to see that even (or especially?) dark humour finds its place in times of crisis: Our top poll in October pulls a leg with Austrian politicians. But also polls about the topics Sports, Social and Love scored top places. Have fun reading and voting!